Released on = April 5, 2006, 4:11 am

Press Release Author = emoze

Industry = Telecommunications

Press Release Summary = Emblaze Ltd. today launched emoze, the world\'s first free
and secure push email and personal information management (PIM) service. With emoze
Personal Edition, anyone with a compatible mobile phone can receive work or home
emails and PIM data, such as contacts and diary scheduling, on their mobile phone or
PDA on the move, anywhere in the world.

Press Release Body = In Direct Competition with Blackberry, Microsoft, Intellisync
and Others, emoze Makes Email, PIM Data Available to Anyone, Anywhere, with the
Widest Range of Existing Devices

Emblaze Ltd. today launched emoze, the world\'s first free and secure push email and
personal information management (PIM) service. With emoze Personal Edition, anyone
with a compatible mobile phone can receive work or home emails and PIM data, such as
contacts and diary scheduling, on their mobile phone or PDA on the move, anywhere in
the world.

The emoze technology is built to support any mobile device. Current release works
with all Microsoft PocketPC or Symbian devices such as Nokia 6630 and Nokia 6680.
Within the next few months emoze will cover the vast majority of remaining mobile
devices and will keep maintaining and adapting the service for all newly emerging
mobile devices over time.

As a real push email service, emoze will automatically push your emails and PIM data
to your phone as soon as it is sent to you without you having to pro-actively
connect to a service every time you want to send or receive. For the past few years,
this type of service has been available mainly in a very costly package and mostly
restricted to a specific hardware and software platform, such as the Blackberry,
limiting mass-market adoption. emoze removes such barriers with a free, simple,
flexible, and secure service creating significant savings for corporate users and
consumers alike.

Email on the go has become the battleground for major vendors around the world. With
the success of Research in Motion, the Blackberry has changed the way corporate
users communicate on a day-to-day basis but it is still the privilege of an elite
few. Emblaze believes that mobile push email and PIM data should become a commodity
service -- a given -- just like a voice call. Anyone, from corporate users to
individuals, should have access to this basic service as part of their day-to-day
communications. This is the background and reason to development and introduction of
emoze (www.emoze.com) to the world, a free push email and PIM service to anyone,
anywhere and on any device.

The emoze push messaging service is a result of proprietary, in-house development by
the Emblaze Group\'s top engineers, who have achieved dramatically enhanced
performance on both message delivery/sync and push management. Unlike other
solutions in the market place, emoze has created a real push-event technology in
which synchronization occurs only on incoming and outgoing events rather than via
periodical connections to the email server and checks for change. This part of the
technology not only saves the user connectivity related costs but also dramatically
reduces device power usage.

To use emoze all you need to have is an email account and a compatible device; the
interface will be familiar to anyone who\'s used a traditional email program. The
emoze software can be downloaded free from www.emoze.com and set up quickly and
simply.

emoze currently works with any Microsoft Mobile or Symbian device with a GPRS or
other data connection with Microsoft Outlook and POP3 online email services such as
Hotmail, Yahoo! and Gmail. Within months, emoze will be available for Corporate
Microsoft Exchange and Lotus Notes Domino servers without the need of PC based
on-line software.

emoze currently supports all major brands including Nokia, Samsung, Motorola and
others. Over the time, Emblaze will continue to adapt emoze to cover the
ever-growing range of devices and models. Over the next few months, support will be
expanded to include Palm devices and MacOS & Linux platforms.

The service is available on any wireless GSM, CDMA or Wi-Fi network including 2.5G
and 3G such as WCDMA/UMTS, CDMA2000, 802.xx, Wi-Max, GPRS (2.5G), EDGE, CDMA 1xRTT,
CDMA 1xEVDO and many others. Emblaze is committed to cover all devices and known
email services on both corporate as well as consumer levels.

emoze technology is particularly focused around personal and corporate privacy
providing one of the best security solutions available for mobile email. emoze does
not gather or send information from users\' PCs or in-boxes. No \"cookies\". No spyware
and no duplication of user data on emoze servers. For corporate users, emoze does
not require the opening of new ports, thus preventing hacking vulnerability. All
emoze transmissions and messaging is encrypted with the highest possible industry
standards.

\"There were over 50 million wireless PDAs and Smartphones sold in 2005 that are
capable of receiving push email and another 80 million will be sold this year
alone,\" said Doron Cohen, vice president of marketing and business development for
emoze. \"But there are only approximately 10 million subscribers to push-email
services and most of them are limited to employees of Fortune 1000 companies. emoze
is the service that is targeted at the rest of the world covering hundreds of
millions of potential users -- currently untouched by all other solutions. We
strongly believe that this type of communication should become a commodity service
to all, with a total availability as a dial tone. We at Emblaze are committed to
make sure this happens over the next few years.\"

emoze is wholly owned by the Emblaze Group (www.Emblaze.com), an innovation-driven
telecoms vendor offering advanced solutions for the next generation of mobile
communication. emoze is a new business unit formed by employees and technologies
from within Emblaze. For more information about emoze, go to www.emoze.com.

Blackberry is a registered trademark of Research in Motion Limited. All other
product and company names are trademarks of their respective owners.

Web Site = http://www.emoze.com

Contact Details = Ben-Gal Offir
Marketing Manager
emoze Ltd.
Emblaze House
1 Emblaze Square, P.O. Box 2220
Industrial Area, Ra'anana 43662 Israel

T +972 9 769 9831
F +972 9 769 9665
M+972 54 5332888
www.emoze.com